There is a direct relationship between the strength of an organisation and the well-being of the community in which it operates. Rooibos Limited has its roots in the Clanwilliam community. As part of its social responsibility programme, the company supports the community through its involvement in educational projects, community events and sporting activities.
Gerda de Wet, Communication Manager at Rooibos Ltd, commented in this regard: “As a responsible corporate citizen, it is part of our duty to become involved in societal challenges. These are not someone else’s problems, they are shared challenges. There is natural fit between Rooibos with its host of health benefits and our support of sports and educational initiatives to enhance the well-being of the community. Also, we lean towards supporting the children in our community.”
Rooibos Ltd’s support includes sports gear and educational material for local schools, sponsorships and support for events such as the Clanwilliam Wild Flower Show and the Magnet Theatre Lantern Festival, and sports sponsorships for local groups and individuals taking part in, among others, athletics, mountain biking, rugby, netball and karate tournaments.
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